As Heyi practitioners deeply rooted in the sensor industry,

we understand better than anyone:

Only by keenly capturing every shift

can we power the future.

The race of 2026 enters its second half.

The entire Heyi Marketing Center assembles.

From the strategic meeting room to the villas in Conghua,

we embark on an intensive retreat themed

Break Through Boundaries, Evolve Continuously

to align minds, forge team spirit,

and tune into strong signals for the second-half campaign.

The team building kicks off with a pragmatic mid-year target seminar.

We review data, dissect challenges and align strategies.

Achievements and shortcomings of H1 are analyzed one by one;

battle directions and core targets for H2 take shape amid discussions.

We align our thinking to reach genuine consensus after thorough exchanges.

Stepping away from daily offices, the team moves to Conghua

for the core segment of this activity: sales war-gaming simulation.

Limited resources, dynamic markets, and real pressure to make decisions.

Every choice tests the team’s judgment, collaboration and adaptability.

The three-hour simulation features heated debates, calm debriefs and moments of insight.

True breakthrough begins with the courage to abandon familiar tactics;

true transformation means daring to forge ahead amid uncertainty.

After the simulation, the whole team freezes this moment with group photos at the villa.

This meeting lays a solid strategic foundation for upcoming real-world challenges:

When the direction is right, every step brings progress.

As night falls, barbecues and hot pot fill the villa with lively atmosphere.

Colleagues who debated fiercely in the meeting room now sit together, toasting and chatting.

Aromatic grilled food and steaming hot pot mingle, accompanied by constant laughter and clinking glasses.

Only a team with genuine warmth can deliver a warm brand.

Heyi people believe team building is not forced ice-breaking,

but natural harmony forged through shared battles.

Fun and heartfelt team games kick off on the second morning.

Simple rules on the surface, yet they demand mutual trust and tacit understanding.

Some charge forward, others offer steady backup, and occasional amusing mistakes spark laughter from everyone.

Trust is not spoken — it grows steadily through repeated support and backup.

Every coordination in the games mirrors our joint efforts ahead at work.

The two-day-one-night retreat is brief, yet it empowers us to achieve three key goals:

Clarify our direction.

Sharpen our capabilities.

Trust our teammates with our backs.

Break Through Boundaries is no empty slogan;

it stands for the courage to reinvent ourselves amid changes.

Evolve Continuously is no mere tagline;

it represents relentless pursuit of greater precision and excellence in every step.

The second half of 2026 has begun.

All members of  Heyi  Sensor Marketing Center

share unified goals and aligned beliefs, fully geared up.

Sense market trends, seize winning opportunities.

We are on the way to victory in the second half!